Video: Porsche Goes Behind-the-Scenes of 911 Commercial

Video: Porsche Goes Behind-the-Scenes of 911 Commercial

Until we saw the following video, we never knew how much effort, work and artificiality is added to supercar commercials.

Porsche released a video taking a look behind the scenes of the recently previewed official commercial for the 911 Carrera 4 and 4S. It’s amazing just how much work is put into creating such a short advertisement!

In order to create the most dramatic commercial possible, Porsche first started with some nice background scenery and then the true magic happens. Nearly 5 million autumn leaves were scattered along the road for one shot, about 38,000 cubic-feet of artificial snow was then used in another short sequence in the clip.

Add to that man-made fog, over 2,600 gallons of artificial rain and a chase car and you have the making for what is nowadays a typical supercar commercial.

Published: January 9, 2013 7:02 am

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